Thought Leadership Content
Reports, whitepapers and eBooks B2B buyers actually read.
Whitepapers, eBooks, reports and POVs, researched, written, designed, and promoted, so your best thinking reaches the buyers who need it.
Custom creative, made for B2B brands. Fixed-price and retainer projects both.
From a topic to content that gets read
Great thought leadership is more than a well-written document. It takes the right topic, writing that genuinely understands the subject, design that makes it credible, and a campaign to get it in front of buyers. We do all four, strategy, copywriting, design and promotion, so your expertise becomes content that lands and reaches. Digital Apple is a B2B thought leadership content agency working with B2B brands across every industry.
Get a quoteWhat's included.
Topic strategy
We help you decide what to write on, and what will land with your buyers.
Copywriting
Long-form writing, researched deeply so it reads like a subject expert wrote it.
Whitepapers and reports
Researched, authoritative content that proves your expertise.
eBooks and guides
Long-form content built to inform, engage and generate leads.
POV pieces
A sharp position on where your market is going, and why it matters.
Promotion campaigns
Infographics, social, ads and landing pages to drive reach and engagement.
Copywriting powered by AI deep research
The hardest part of B2B writing is genuinely understanding the subject. We use AI for deep research, so our writers come to your topic with the understanding of a subject expert, not a generalist skimming the surface. The better we understand a concept, the more clearly we can explain it, and the more credible the content reads to the expert buyer you are trying to reach. The briefs we see most are B2B whitepaper agency and B2B ebook design agency work.
Start a projectHow a project comes together.
Typically one to three weeks from brief to delivery.
A creative agency, made for B2B.
We make it for you.
Bespoke research and writing, built around your point of view.
We understand the subject.
Research, writing, design, infographics, data visualisation, microsite, campaign assets. End to end, in-house.
We make the complex clear.
Dense subjects, regulated industries and technical arguments are our home territory.
AI in the production.
We use AI for research acceleration, transcription, layout exploration and asset production. The point of view is still your team's.
Branding & Design Systems
Brand a new company, product or campaign, with a system that keeps every asset cohesive.
Concept Creation
The big idea behind a campaign, an event or a product launch.
Event Creatives
Every piece of creative your event needs, from one team.
Presentation Design
Pitches, launches, sales playbooks and keynotes, designed to win the room.
Social & Campaign Creative
Social media, ads, email and campaign creative, at the speed your pipeline moves.
AI-Powered Creatives
Creativity taken to the next level, from creatives who have mastered AI.
TURN YOUR EXPERTISE INTO CONTENT THAT GETS READ.
Frequently asked.
Reports, whitepapers, eBooks, point-of-view documents, research-led microsites, annual flagships, executive briefings and analyst-aimed papers.
Yes. As a whitepaper design agency, we cover concept, structure, writing, design, infographics and production for B2B whitepapers across every industry.
Yes. Primary research, secondary research, deep research, expert interviews and survey-led work. The research shapes the point of view, not the other way round.
Yes. We provide thought leadership copywriting for executives, with ghostwriting that captures the leader's voice and the brand's point of view.
Yes. We work with leaders to capture their point of view, voice and arguments, then write to that voice. Common for CMOs, CEOs and category leaders.
A focused point-of-view document can be 8 to 12 pages. A research-led report often runs 25 to 50 pages. We size the asset around the argument, not a page count.
Yes. From a single report we build social cuts, ad creative, sales decks, a microsite, executive talking points and PR-ready summaries.
We sign NDAs, run secure file handling, and keep the project closed to a named team. No portfolio use without explicit permission.
Yes. We work inside your brand system, with treatment that elevates the content while staying recognisable.
For a substantial report with original research, eight to twelve weeks. For a writing-only point-of-view piece, three to four weeks. Scoped per project.
Fixed pricing per project, with no surprises. Tell us the scope of the research and the asset, and we will send a custom quote.