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Solutions · Event Marketing

Event Marketing

Be the brand they remember from the event.

Concept, creative, interactive experiences and video for your events, the whole presence from one team, so your event stands out and pays back.

From brief to pipeline
What this takes

Sourced separately, it never quite feels like one event.

An event pulls creative from every direction: the theme, the booth, the screens, the interactive experiences, the promotion before, the follow-up after. Sourced separately, it never quite feels like one event.

We deliver all of it, end to end, so your event presence is cohesive, draws a crowd and earns the meetings that justify the spend.

Digital Apple is a B2B event marketing agency. We deliver the full presence for trade show, B2B conference and proprietary events: the creative theme, the booth, the screens, the interactive event experiences that draw a crowd, the pre-event promotion, the on-site content and the post-event follow-up. End-to-end, one team, built around the meetings and pipeline an event has to earn.

12 years In B2B
Fortune 500 Events
B2B Specialists
How we help

Every piece of creative your event needs, as one cohesive presence.

Each is produced by a dedicated capability: Concept Creation, Event Creatives, Interactive Experiences, Brand & Campaign Video, Presentation Design, and Social & Campaign Creative.

Concept & theme

One creative idea that gives the whole event its pull.

  • One creative theme that gives the whole event its identity and pull
  • The plan for how to draw a crowd and what experience to put on the stand

On the floor

A presence built to stop traffic.

  • Booth and stand design built to stop traffic
  • Screen and digital content for the screens on and around your stand
  • Posters, signage and large-format collateral
  • Keynote and booth presentations

Interactive & immersive

Experiences that turn a booth into an attraction.

  • Touchscreen interactive infographics and immersive experiences that draw a crowd
  • 3D and AI experiences that turn a booth into an attraction
  • Interactive games and surveys that start conversations on the floor

Before & after

Fill the event before the doors open, and keep it working after.

  • Promo and teaser video, build-up content that drives registrations and booth visits
  • A pre-event invite video to drive sign-ups
  • Event microsite, a dedicated hub to register, book meetings and learn more
  • Invite and reminder emails, the pre-event sequence ready for your team to send
  • The promotion campaign that fills the event before the doors open
  • A post-event recap and highlight video to re-engage attendees and reach those who missed it
  • Follow-up content and nurture for your team to send each lead, plus repurposed event content for ongoing marketing
Why Us

A creative agency, made for B2B.

01

Everything in one place.

Concept, booth, video, interactive and campaigns, all cohesive, all from one studio.

02

We help with the plan.

Not just production, the strategy on how to make your event pop, before any design starts.

03

We hit the show date.

An event has a fixed deadline. We build to it, with the timeline agreed up front.

04

We bring your solution to life.

Interactive, gamified experiences, even offline on the stand, are exactly what we build, and what makes a booth memorable. It is our speciality.

05

Bespoke, never templated.

Custom event creative built to your brief and your brand, by the team that produces it.

Our capabilities

Everything your B2B go-to-market needs.

Make your next event impossible to walk past.

Get a quote
Questions

Frequently asked.

A B2B event marketing agency plans and produces the full creative presence for an event: concept and theme, booth and stand creative, screen content, interactive experiences, posters and signage, pre-event promotion, on-site content, and post-event follow-up. The job is to draw the crowd, earn the meetings and turn the event into pipeline.

For a trade show or B2B conference, we deliver everything from the booth design and on-floor interactive experiences to the pre-event invitation campaign and the post-event highlight content. One team across the whole journey, so the brand on the floor matches the campaign that brought people to it.

A common scope covers the creative theme, booth and screen creative, an interactive experience for the stand, keynote and booth presentations, pre-event promo video and registration campaign, and post-event highlight video and follow-up content. Larger engagements add an event microsite and full content repurposing.

Touchscreen interactive infographics, 3D experiences, AI experiences, and interactive games and surveys, built to draw a crowd and start conversations on the floor. Interactive event experiences travel as offline packages, so they run reliably whatever the connectivity on the floor.

Both. We help shape how the event stands out and draws a crowd, then produce all of the creative. Most engagements move between the two as the show approaches.

Around pipeline metrics, meetings booked, qualified leads, opportunities advanced, not reach or attendance alone. We build the creative and the content around earning the meetings that justify the spend, and event content production continues after the show so the assets keep working.

It depends on the event size and the scope (one booth or a full conference presence). Engagements are typically project-based against the show date. Tell us your requirement and we will give you a quick custom quote.