Are you bold enough to reimagine
your GTM with AI?

They are approaching AI the way they have always approached technology. Plan a roadmap, implement in a few years, wait for it to settle. But AI is not settling. New models ship every week, new capabilities arrive every month, and the plan that took three months to write is outdated before it is approved.

Three years in, after dozens of conversations with sales and marketing leaders, the pattern is always the same. Yes, we are trying things. Yes, someone is looking into it. Yes, we have a project.

But most companies do not have a dedicated AI function. Knowledge of the real potential is low at the leadership level. The instinct is to delegate, hand it to a person, ask for a plan, come back in a few weeks.

This is the mistake. You cannot delegate AI to understand it. You have to try it. Until a leader has built a workflow, tested a model and watched an agent fail, the conversation stays incremental.

The right question is not "how do we use AI in our team." It is "what happens to our business when our buyers stop coming to us the way they used to."

In the world your buyers are walking into, they will not click your Google result. They will ask an AI agent. The agent will research the category, evaluate the options, narrow the list. Sometimes the agent will act for a human. Sometimes the agent will be the buyer. Either way, the journey to your product will look almost nothing like the funnel you spent the last decade optimising.

Most companies are now positioning themselves as AI-first providers, while the buying experience they offer is entirely traditional. Same form, same demo request, same week-long wait for a salesperson. If your buying experience does not feel like the future, why would anyone believe your product is?

For most companies, the honest answer is no. Not because the technology is not ready, but because the company has not made the bet.

We have made it. Both for our agency, and for the clients ready to make it with us.

We believe better context leads to better agents, and better agents with the right guardrails lead to better outcomes. That single belief shapes everything we build, and it is why we built Amy — an AI harness for a B2B sales and marketing function, on top of which we configure agents purpose-built for the work each client actually does.

Dario Amodei calls this the AI adoption paradox. Consumer AI is exploding while enterprise adoption is stuck. Security is a real concern, but waiting for IT to solve it on its own is not a strategy. It is how you fall behind.

The companies that reimagine their sales and marketing for an AI-first world will own the next decade. The ones that bolt AI onto the old way will spend the decade explaining why they are losing.

We are here to help you be the first kind of company.

We also brought in Sandeep Nagpal, an ex-CMO, as our Strategic Advisor. He has been a CMO at large enterprises and led marketing at Cvent for eight years. He helps us validate how an AI-first enterprise should be designed, and the real challenges teams struggle with along the way.

We are on a mission to build the first true end-to-end GTM platform for B2B. New use cases are being added every week, built with our customers.

If you are ready to be AI-first, we would love to talk.